Brand Systems
Identity, naming, packaging, tone of voice. Built to scale across every surface, paper, screen, shelf.
CTRL+Z builds brands out of Pretoria. Branding and packaging, websites and e-commerce, Meta and Google ads, content and motion, influencer campaigns and lead generation, plus the AI tools that keep all of it running.
We work with businesses across Pretoria, Centurion, Midrand, Johannesburg and Sandton, and nationally across South Africa. Close enough to be in the room when it counts; set up to run remotely when it doesn't.
Identity, naming, packaging, tone of voice. Built to scale across every surface, paper, screen, shelf.
Marketing sites, Shopify, custom apps. Fast, accessible, conversion-tuned. Wins the click and the cart.
Campaigns, photography, film, motion design. Story-first, weekly cadence, never noise.
Discovery, brand-fit scoring, contract and content review. Run by humans, sharpened by AI.
Custom tools, agents, content engines. We build our own, like Taakie. We'll build yours.
Meta and Google ads, built and run by our own team. Tracked to leads and sales, not likes.
Home base is Pretoria, which puts most of Gautengwithin an easy drive. These are the areas we work in most often, but if you're elsewhere in South Africa, that has never stopped us.
Yes. CTRL+Z is a creative and AI agency with its home base in Pretoria, Gauteng. We work with clients across Pretoria, Centurion, Midrand, Johannesburg and Sandton, as well as nationally.
Yes. Most of the work runs remotely, but for clients in Pretoria and the wider Gauteng area we do in-person kick-offs, workshops and review sessions when a project benefits from being in the same room. Office hours are Monday to Friday, 08:00 to 17:00 SAST.
It depends entirely on scope, so we quote per project rather than publishing a rate card. Our marketing consulting retainer starts at R10,000 per month with a three-month minimum. For project work, like a brand system, a website or a campaign, the fastest route to a real number is a short call.
No. Pretoria is home base, but we work with brands across South Africa. Being in Gauteng means we can be in the room quickly when it matters, not that we only take local clients.
That is the point of the studio. The same team that handles your branding, website and campaigns also builds the AI tools, agents and automations behind them, so you are not managing a creative agency and a separate technical vendor.
Tell us what you're trying to fix. We'll tell you straight whether we're the right people for it.